Maths teacher from Senegal Diarra Bousso Gueye was grading a set of algebra papers when she had a Eureka moment.She had an idea to make clothing that would incorporate learning as well.
She had always made clothes for her dolls but now she decided to incorporate equations on the clothing she makes.Her work is focused on using mathematics on her creative processes.
Gueye launched the clothing label in 2015 and started using maths equations in her designs a few years later. She currently shuttles between the US, where she teaches maths in a Silicon Valley high school and Senegal, West Africa, where her clothes are made.
Her place of birth features heavily in her work and one of her current collections, the Joal print, is inspired by a Senegale
When she was sixteen she moved to Norway to finish high school. Upon graduation, she moved to the US where she studied Maths, Economics, and Statistics. She later got a job on Wall Street working first at an investment bank, then later on the trading floor.
But she never forgot her first love — fashion and eventually started a blog where she documented fashion inspiration on the streets of New York.
It is always amazing to have designers who are changing the narrative and owning their design and promoting creativity and creating our own validation